Mike Gill, Chairman of Evergreen Advisors sat down with Rick Kohr, Founder and CEO of Evergreen Advisors to hear Rick reflect on the 10th Anniversary.
Mike: It’s Evergreen’s 10th Anniversary, what does that mean to you?
Rick: It’s a sign of a business model that has some merit to it. We were able to stick to something that in hindsight weathered two of the worst economic cycles in our history, going back to the dot-com blow up in 2001-2002 and more recently in the last 3 years of the “great recession” , as its been coined. In 2010, we had our best year, with our best people on board. Therefore, for me it is a badge of honor, its perseverance.
Mike: When you started Evergreen, was there something that was in your mind about what it could be, where you wanted to take it?
Rick: I don’t know that it’s wildly different from where we are today. I probably would have guessed it would have been easier than it was. However, I always viewed the model to have merit to it because I have watched other boutique investment banking firms struggle during the lean times and in some cases struggle even during the better times, due to being totally transaction focused. I felt like there was a big gap in the marketplace for folks who understood the right side of the balance sheet; which is in essence what investment banking is all about. Capital raise and bank debt, evaluation, and sophisticated CFO services, all of that is also understanding the right side of the balance sheet as well as understanding the other aspects of the business.